Cookie & Tracking Technologies Policy
Last Updated: September 1, 2026
Practice or Perish! is a product brand of Creative Tactical Marketing LLC. This Cookie & Tracking Technologies Policy explains how Creative Tactical Marketing LLC uses cookies, pixels, and similar technologies on practiceorperish.com.
This policy should be read together with our Privacy Policy.
What Are Cookies?
Cookies are small data files that websites may place on your browser or device when you visit them.
Cookies can perform a variety of functions, such as remembering preferences, maintaining a shopping cart, helping a website operate securely, measuring website traffic, and understanding how visitors interact with a website.
Some cookies exist only for the duration of a browsing session, while others may remain on your device for a longer period.
Other Tracking Technologies
In addition to cookies, we may use technologies such as:
tracking pixels;
web beacons;
tags;
scripts;
local storage;
device or browser identifiers; and
similar technologies.
For simplicity, this policy sometimes refers collectively to these technologies as “cookies” or “tracking technologies.”
How We Use Cookies and Tracking Technologies
We use cookies and similar technologies for several purposes.
Essential and Functional Technologies
Some technologies are necessary or useful for the operation of the website and online store.
They may be used to:
maintain your shopping cart;
remember selections or preferences;
support checkout functionality;
maintain login sessions where customer accounts are available;
process transactions;
provide website security;
detect fraud or abuse;
balance website traffic;
maintain website functionality; and
remember certain website preferences.
Disabling essential technologies may prevent portions of the website or store from functioning properly.
Analytics and Performance Technologies
We use analytics technologies to understand how visitors find and use practiceorperish.com.
These technologies may collect information such as:
pages visited;
time spent on the website;
referral sources;
browser and device information;
approximate location derived from an IP address;
interactions with website features;
traffic patterns; and
other website-performance information.
We use this information to evaluate website performance, understand how visitors interact with the Site, identify technical problems, and improve the website and shopping experience.
We use Google Analytics for website analytics and measurement.
Advertising and Conversion Technologies
We use or may use advertising, attribution, and conversion-measurement technologies to understand whether our advertising and marketing efforts are effective.
These technologies may help us determine, for example, whether someone visited Practice or Perish! after interacting with an advertisement and whether that visit resulted in a purchase or another action.
Technologies we use or expect to use include:
Meta Pixel;
Google advertising and conversion-measurement technologies; and
Traffic Fuel and other traffic, attribution, or conversion-measurement technologies.
Depending on the technology, these services may use cookies, pixels, browser or device identifiers, IP addresses, website activity, and information about interactions with advertisements or marketing campaigns.
Email Measurement
If you subscribe to Practice or Perish! marketing emails, technologies associated with our email marketing services may help us understand whether messages were delivered, opened, or interacted with.
We use Swipe One for email marketing and related functions.
You may unsubscribe from promotional email at any time using the unsubscribe link provided in our marketing messages.
Third-Party Technologies
Some cookies and tracking technologies used on practiceorperish.com are provided or operated by third parties.
These may include companies that provide:
website analytics;
payment services;
advertising;
conversion measurement;
marketing attribution;
email marketing;
fraud prevention;
website security; and
other website functionality.
These companies may collect or receive information through their technologies according to their own privacy practices.
Their use of information is subject to their applicable privacy policies and terms.
Google Analytics
We use Google Analytics to help understand how visitors interact with practiceorperish.com.
Google Analytics may use cookies and similar technologies to collect information concerning website visits, devices, browsers, referral sources, approximate location, and interactions with website content.
We use this information to measure website traffic and improve the performance and effectiveness of the Site.
Google provides privacy information and controls relating to its technologies through its own services and account settings.
Meta Pixel
We use the Meta Pixel to measure and understand activity associated with advertising on Meta platforms and interactions with practiceorperish.com.
Depending on applicable settings and technologies, Meta may receive information concerning visits to our website, browser or device information, interactions with pages or products, and actions taken on the website.
This information may be used for advertising measurement, attribution, audience measurement, and other advertising functions provided by Meta.
Meta processes information it receives according to its own privacy practices.
Google Advertising and Conversion Measurement
We may use Google advertising and conversion-measurement technologies to understand the effectiveness of advertising campaigns and determine whether advertisements lead to visits, purchases, or other actions on practiceorperish.com.
Google may process information collected through cookies and similar technologies according to its own privacy practices.
Traffic and Attribution Measurement
We use or may use additional technologies, including Traffic Fuel, to understand traffic sources, marketing attribution, advertising performance, and conversions.
These technologies may collect information such as referral sources, campaign information, website interactions, browser or device information, IP addresses, and conversion events.
Your Cookie Choices
Most web browsers provide settings that allow you to control, block, or delete cookies.
Please be aware that blocking or deleting certain cookies may:
empty or affect a shopping cart;
require you to sign in again;
prevent preferences from being remembered;
affect checkout or website functionality; or
limit certain website features.
Depending on applicable law, you may also have rights to opt out of certain uses or disclosures of personal information associated with advertising or tracking technologies.
Information about applicable privacy rights and how to exercise them is provided in our Privacy Policy.
Advertising and Privacy Choices
Certain state privacy laws may characterize some advertising or tracking activities as “selling,” “sharing,” or processing personal information for targeted advertising, even when no personal information is sold in exchange for money.
Creative Tactical Marketing LLC does not sell customer personal information to data brokers or other companies for monetary payment.
Where applicable law gives you the right to opt out of certain advertising-related uses, sales, sharing, or targeted advertising, Creative Tactical Marketing LLC will honor applicable opt-out rights as required by law.
Instructions for submitting a privacy request are available in our Privacy Policy.
Global Privacy Control
Some browsers and browser extensions support privacy preference signals, including Global Privacy Control (GPC).
Where Creative Tactical Marketing LLC is required by applicable law to recognize an applicable browser-based opt-out preference signal, we will process that signal as required by law.
Do Not Track
Some web browsers offer a traditional “Do Not Track” setting.
Because there is not a universally adopted standard governing responses to traditional Do Not Track signals, practiceorperish.com may not respond to those signals in a uniform manner.
This is separate from legally recognized opt-out preference signals, such as Global Privacy Control, where applicable.
Data Collected Through Tracking Technologies
Depending on the technologies used and how you interact with the Site, information collected automatically may include:
IP address;
browser type and version;
device type;
operating system;
approximate geographic location;
referring website or traffic source;
pages and products viewed;
links clicked;
shopping and checkout activity;
advertising or campaign interactions;
dates and times of visits;
cookie or device identifiers; and
other information concerning interactions with the Site.
This information may be combined with other information where permitted by applicable law and the practices of the applicable service provider.
We Do Not Sell Personal Information for Money
Practice or Perish! and Creative Tactical Marketing LLC do not sell customer personal information to data brokers or unrelated companies in exchange for monetary payment.
The use of third-party analytics, advertising, attribution, and measurement technologies described in this policy may involve disclosure of certain information to service providers or advertising platforms.
Certain state laws may legally define some of those disclosures as a “sale,” “sharing,” or use for targeted advertising even though Creative Tactical Marketing LLC does not receive monetary payment for the information.
Where applicable law provides corresponding privacy rights, we will honor those rights as required.
Changes to the Technologies We Use
The technologies and service providers used on practiceorperish.com may change as we update or improve the website, advertising, analytics, security, and marketing systems.
For that reason, the examples identified in this policy may not represent every cookie or similar technology operating on the Site at every moment.
We may add, remove, or change service providers and technologies as our website and business operations evolve.
Material changes affecting our privacy practices will be reflected in this policy or our Privacy Policy as appropriate.
Relationship to Our Privacy Policy
This Cookie & Tracking Technologies Policy provides additional information about cookies, pixels, analytics, advertising technologies, and similar technologies used on practiceorperish.com.
Our Privacy Policy provides broader information about how Creative Tactical Marketing LLC collects, uses, discloses, retains, and protects personal information and explains applicable privacy rights and methods for submitting privacy requests.
The two policies should be read together.
Changes to This Policy
We may update this Cookie & Tracking Technologies Policy periodically to reflect changes in technology, website functionality, our business practices, service providers, or applicable legal requirements.
When we update this policy, we will revise the “Last Updated” date at the top of this page.
We encourage you to review this policy periodically.
Questions About Cookies or Privacy
For questions concerning cookies, tracking technologies, or our privacy practices, contact:
Creative Tactical Marketing LLC
Practice or Perish!
Email: help@practiceorperish.com
Please use “Privacy Request” in the subject line for requests concerning your personal information or privacy rights.
For additional information about how Creative Tactical Marketing LLC collects, uses, and discloses personal information in connection with Practice or Perish!, please review our Privacy Policy.